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How Google Ads could improve local presence for small businesses
Increasing awareness in your community is the first step in making your small business stand out from the competitors. This must take place as part of your Google Ads strategy both online and offline. In particular, considering that 46% of all Google searches are for local information and that 72% of local searchers will visit a business within five miles of them. You can draw in your local audience by using these local advertising ideas in addition to the ones that are provided below.

Small businesses that provide services are common. For a range of service firms, Google fortunately provides customised ad types, which can improve the matching process for both marketers and searchers.